Price guide

Website design cost in the UK

For a UK business website, this guide lists a landing page from £300, a multi-page redesign from £3,000 and an online shop from £2,000. Hosting is a separate ongoing cost from £15/month. The right budget depends on the pages, content and features your business needs.

Indicative UK starting budgets, not fixed quotes or UK-wide averages. Each starting price covers a limited brief, not every feature listed. Confirm VAT treatment, scope and any third-party charges in your written quote. Hosting and maintenance are separate monthly charges; other services are one-off unless priced per hour. Our own monthly website hosting is priced from £15/month.

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Quick answer: website prices at a glance

Published starting prices on this site — entry scopes, not UK averages or fixed packages.

What you needFromType of cost
Landing page£300One-off
Website redesign£3,000One-off
Online shop£2,000One-off
Website hosting£15/monthOngoing
Website maintenance£79/monthOngoing
Content updates£60/hourAs needed

Final cost depends on pages, content, features and aftercare. Check VAT, domains and paid tools in each written quote.

How much does website design cost in the UK?

Website design cost depends mostly on what you need built. These are the published starting points used across this site; each is a "from" price for an entry scope, not an average or a fixed package.

  • Single landing page design: from £300. One straightforward page using an existing layout or template, supplied copy and images, and a basic enquiry form. Bespoke design, copywriting, integrations and test variants cost extra.
  • Multi-page website redesign: from £3,000. A small multi-page business website redesign using existing branding and supplied content. Bespoke features, extensive copywriting and complex migrations need a separate allowance.
  • Ecommerce website design: from £2,000. A small shop using an existing Shopify or WooCommerce theme, a limited product catalogue and standard checkout. Confirm product-entry limits; subscriptions, payment fees and custom features are extra.
  • After launch: hosting from £15/month and maintenance from £79/month are budgeted separately from the design work.

What changes the price of a website?

  • Pages and design: a focused landing page is a different brief from a multi-page site with bespoke layouts. A redesign price is not automatically a new-site price.
  • Content: say whether you can supply copy, photos and product details, or need someone to create and upload them.
  • Features: bookings, payments, product catalogues, customer accounts and connections to business tools add work to the brief.
  • Existing website: content migration, redirects and repairs may need to be priced separately.
  • Aftercare: check the handover, training, support and ongoing changes included in each quote.

Building a new website

One-off costs to get a new site or page online.

  • Landing Pages

    One straightforward page using an existing layout or template, supplied copy and images, and a basic enquiry form. Bespoke design, copywriting, integrations and test variants cost extra.

    from £300
  • Website Redesign

    A small multi-page business website redesign using existing branding and supplied content. Bespoke features, extensive copywriting and complex migrations need a separate allowance.

    from £3,000
  • E‑commerce Setup

    A small shop using an existing Shopify or WooCommerce theme, a limited product catalogue and standard checkout. Confirm product-entry limits; subscriptions, payment fees and custom features are extra.

    from £2,000
  • Booking & Scheduling

    Setup of an existing booking tool for one business calendar or service. Tool subscriptions, SMS, payment fees, multiple staff calendars and custom booking software cost extra.

    from £400

Running costs

Ongoing costs to keep your website online, safe and up to date.

Read the UK website maintenance cost guide

How to compare web design quotes

  • Website Hosting

    Our own monthly website hosting, provided directly rather than through a third-party designer. Confirm site eligibility, renewal terms, VAT and the included backup, support and migration arrangements; content updates and maintenance are separate.

    from £15/month
  • Website Maintenance

    Monthly care for one small website: routine platform updates, backups and monitoring. Content changes, emergency recovery and development may cost extra; agree support hours and response times.

    from £79/month
  • Content & Feature Updates

    Per hour for small changes to an existing website using supplied content. Ask about minimum billing, estimates and approval before additional hours; new features are scoped separately.

    from £60/hour

Growing your website

Improvements that help more people find you and get in touch.

  • SEO Improvements

    A one-off, limited technical/on-page review and priority improvements. This is not a monthly SEO campaign; content production, link building and wider implementation are scoped separately.

    from £500
  • Conversion Optimisation

    A focused review of a landing page or enquiry journey, with prioritised recommendations. Implementation, paid research tools and ongoing A/B testing are separate, not included at this starting budget.

    from £450
  • Analytics & Tracking

    Basic GA4 configuration and a small set of conversion events on one website. Custom dashboards, ecommerce tracking, server-side tagging and consent-platform subscriptions are separate.

    from £250
  • Speed Optimisation

    An audit and targeted optimisation of one small website. Hosting changes, paid CDN tools and extensive code rebuilds are separate; a particular speed score is not guaranteed.

    from £350
  • Accessibility Audit

    A limited WCAG audit of representative pages and key journeys, with an issues report. Remediation, wider testing and ongoing reviews are quoted separately; an audit is not a guarantee of legal compliance.

    from £1,500

Custom features & fixes

Specialist work for when you need something extra.

  • Plugin Development

    One narrowly scoped custom WordPress plugin or extension. Complex admin tools, Shopify apps, external integrations and ongoing compatibility updates require their own quote.

    from £500
  • AI Agent Creation

    Initial setup of a simple website assistant using approved FAQs or documents. Model usage, platform subscriptions, ongoing monitoring and custom CRM connections are additional costs.

    from £1,500
  • API & Integrations

    One straightforward connection using documented APIs or an existing connector. Complex two-way syncing, historic data migration, subscriptions and ongoing monitoring cost extra.

    from £500
  • Security & Malware Removal

    A straightforward malware clean-up or hardening task on one small website. Complex recovery, forensic investigation and ongoing protection subscriptions need a separate quote.

    from £250
  • Hosting & Migration

    A one-off move of a small website between compatible hosts, with backup and basic checks. Domain renewals, ongoing hosting, email mailbox moves and complex migrations are separate.

    from £200
  • Software Creation

    A small, tightly scoped prototype or internal tool using established building blocks. A production portal, bespoke integrations, complex permissions and ongoing support need a larger, separately agreed budget.

    from £5,000

Example budgets

These examples combine the service starting prices above. They illustrate separate project and running costs, not bundled offers. Confirm the scope and any extras with the professional preparing your quote.

  • Getting started: a focused landing-page project from £300, plus recurring hosting from £15/month. Confirm content and domain costs separately.
  • Established business: a redesign project from £3,000, plus hosting from £15/month and optional maintenance from £79/month. Check whether backups and monitoring overlap before paying for both.
  • Selling online: an online-shop project from £2,000, plus optional SEO work from £500. This is not an all-in running-cost budget: confirm hosting or platform subscriptions, payment fees and product-entry work.

Which starting price fits your brief?

Use these scope checks to pick the right starting point before you ask for a quote. Each row uses a published starting price on this site, not a UK average.

If your brief is…Start fromWhat can push it higher
One page for a campaign, service or launch£300Extra sections, copywriting, forms linked to other tools
Replacing an existing multi-page site£3,000More pages, content migration, redirects, new branding
Selling products online£2,000Large catalogues, product entry, custom checkout or shipping rules
Taking appointments or bookings£400Multiple staff calendars, deposits, reminders
Being found on Google£500Many pages to optimise, new content, technical fixes

Working out your first-year cost

A website's first-year cost is the one-off build plus twelve months of running costs. Using this site's starting prices: a landing page from £300 plus hosting from £15/month each month, or a redesign from £3,000 plus hosting from £15/month and maintenance from £79/month each month. Multiply the monthly figures by 12 and add domain renewals and any paid tools your quote lists. These are illustrations from starting prices, not fixed packages or market averages.

Compare quotes on the same brief

Give each designer the same page list, goals and required features. Ask for one-off work and recurring charges to be itemised, including VAT where applicable, domain renewals, paid themes or plugins, revisions and support. Check who owns the website and accounts after handover, and what future changes will cost.

In your project enquiry, include your existing website address if you have one, the pages you need, any booking or payment requirements, what content is ready, your budget and target launch date. Web Design Quotes connects business owners with professional designers and developers for website and business services.

Common questions

How much does website design cost in the UK?

On this site, website design starts from £300 for a single landing page, £3,000 for a multi-page redesign and £2,000 for an online shop. These are indicative starting prices; the final cost depends on pages, content and features in your brief.

How much does a small business website cost in the UK?

This guide lists a focused landing page from £300, a multi-page redesign from £3,000 and an online shop from £2,000. These are indicative project starting points, not UK-wide averages or fixed quotes. A new multi-page site needs its own brief and quote.

What are the ongoing costs of a website?

Hosting is listed from £15/month. Maintenance is a separate service, shown here from £79/month; content changes are listed from £60/hour. Ask what overlaps between plans and budget separately for domain renewals and paid tools where needed.

Why do website quotes vary so much?

Quotes depend on design work, number of pages, features such as bookings or payments, who writes the content, and the aftercare included. Comparing what each quote covers matters more than the headline price.

Is a redesign price the same as a new website price?

Not necessarily. A redesign works with an existing site and may include content migration. A new site may also need branding, copy and a new structure. Tell the designer what already exists so the quote covers the right work.

Do these prices include VAT, domains and paid plugins?

This guide does not establish each supplier’s VAT treatment or third-party charges. Ask for a written quote stating whether VAT applies, whether it is included, and which domain, software, payment or subscription costs are extra.

How much does a booking website cost?

Online booking setup is listed from £400 on this site. Multiple calendars, deposits or reminders add to the brief, so describe them in your enquiry.

Are these prices UK market averages?

No. They are this site's published starting prices for limited entry scopes. Your written quote will reflect your actual pages, content and features.

Is getting a quote free?

Yes. Sending a project enquiry is free and doesn't commit you to anything.

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